Unicorn Games Performance in Latin America Q1 2025

In the first quarter of 2025, unicorn-themed games continued to captivate audiences in Latin America. Here's a look at the performance of the top five games on a unified platform, combining data from both iOS and Android, as analyzed by Sensor Tower.

My Little Pony: Harmony Quest from Budge Studios saw a varied trend in weekly revenue, peaking at around $684 in mid-March. Downloads initially increased, reaching approximately 19K in late January, before gradually declining to about 11K by the end of March. Active users followed a similar pattern, starting at over 50K and decreasing to about 42K.

Kpopsies - My Unicorn Band by TutoTOONS experienced fluctuations in its revenue, peaking at $692 in early March. Downloads spiked in late January with over 40K and then settled around 18K by the end of the quarter. Active user numbers showed an upward trend towards the end of March, reaching over 82K.

My Baby Unicorn, another TutoTOONS title, saw its revenue peak at $497 in early February. Downloads began at nearly 6K and steadily declined to around 2.6K by the end of March. Active users showed a decreasing trend, dropping from around 16K to 9.7K.

Toddler Games: for 3 Year Olds from IDZ Digital Private Limited experienced varied revenue with peaks in early January and mid-March. Downloads initially increased, peaking at over 8K in mid-January, before settling around 2.9K by the end of March. Active users remained relatively stable, hovering around 63K throughout the quarter.

Unicorn Games Girls Coloring also from IDZ Digital, showed modest revenue trends with a peak of $202 in early January. Downloads remained low, starting at 75 and dropping to single digits by the end of March.

These insights, provided by Sensor Tower, reflect the diverse engagement levels and financial performance across these popular unicorn-themed games in Latin America during the first quarter of 2025. For more detailed analytics, visit Sensor Tower's platform.